AGENCY / ARC WORLDWIDE

BRAND / FIAT GROUP

ROLE / ART DIRECTOR, DIRECTOR, PRODUCTION

To wish a beautiful Christmas to their customers, FIAT asked to Arc Worldwide to create something simple and funny. We created a stop-motion animation that shows a countdown to the Christmas holidays, by using the objects and ornaments typical of this period.

I conceived the idea and I personally worked on the production of the video. I animated the whole thing with the help of my colleague and Dragon Frame. 

MAKING OF